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Once Was Clothing

Once Was is a Melbourne based women’s fashion label who’s range of thoughtful, stylish womens clothing offer versatility and wearability. Designed and produced with integrity to ensure the highest level of quality means any Once Was garment will be a highlight in your wardrobe and worn season after season.

Once Was Dresses

Each Once Was dress is feminine and elegant perfect for your next special occasion. Or choose a Once Was blouse to match back to your favourite dressy pants or skirt

What to wear to a Wedding

We love OnceWas clothing for its beautiful unique prints and considered details making a Once Was dress perfect for any special occasion from a garden wedding, a long lunch to the spring races. Trying to decide what to wear to a Winter wedding? Choose your favourite Once Was dress and simply add one of their stunning faux fur jackets to stay warm and stylish!

Shop One Was sale

Impulse is proud to be a OnceWas stockist and represent this fabulous Australian clothing designer online. Occasionally you may find an item of OnceWas clothing on sale! Click here for bargains!

Once Was size guide

How do I buy the right size online? Be sure to read through our size guide so you can purchase online with confidence.